Kwiff, an online gaming start-up focused on sports betting in the UK market, announced RavenTrack, an advanced affiliate tracking platform, as its primary affiliate tracking provider.
The move aimed to strengthen Kwiff’s affiliate operations through RavenTrack’s PaaS technology. Kwiff will integrate RavenTrack’s tracking solutions to support the management of its affiliate programme.
Kate Scowen, sales and growth manager at RavenTrack, said:
From our very first conversation, it was clear that Kwiff were looking for more than just a tracking platform, they needed a partner who could genuinely match their ambition and long-term strategic vision. We’re truly grateful that Kwiff chose RavenTrack in what was a highly competitive process, and I’m personally proud to have helped bring the partnership together. The first few months of working together have already been fantastic, and it’s been a real pleasure working with their team. We’re excited for what’s ahead and look forward to building a strong, long-lasting relationship together.
Kwiff continues to grow footprints across the UK and international markets.
Jack Milner, campaign manager at Kwiff, commented:
RavenTrack came highly recommended and with a strong track record within the iGaming sphere. We have enjoyed a fantastic start, working with their brilliant and incredibly helpful team and I look forward to a long and fruitful partnership together.
The collaboration follows a period of expansion for Kwiff, with RavenTrack selected in part due to its reputation for high-performance tracking capabilities and customer support. Through the partnership, RavenTrack will provide the infrastructure needed to support Kwiff’s affiliate channel and the management of increasingly complex data operations.
