Highlight Games, a top creator of video virtual and instant win game software, is joining forces with Bulletproof Games to introduce a Serie A slot game that is especially made for the Italian market.
As per the agreement, Highlight Games from London will give Bulletproof Games rights to its Serie A footage archive, while the latter will be the one to create the slot game. After that, it will be launched in Italy via Yggdrasil Gaming’s platform.
This move is a first for Highlight Games as the company has only so far utilized its sports video content for virtual sports. Its SoccerBet product has been doing very well in Italy, which makes us believe that similar content in slot games can be equally successful.
Steven Holmes, CEO of Highlight Games, said:
I’m delighted to announce this exciting development in our roadmap, which allows us to extend the reach of our premium content beyond virtual sports. SoccerBet is the number one performing virtual sports product in Italy, and we are confident that the popularity of featuring archive Serie A footage in games will translate equally well into slots and casino environments, as it has already proven to do in sportsbook.
Craig Ball, Managing Director at Bulletproof Games, added:
This partnership allows us to combine Highlight Games’ rich archive of Serie A content with Bulletproof’s expertise in building engaging slot experiences. We are confident that together we will create a product that will strongly appeal to Italian slots players and look forward to going live later this year.