PG Soft, a leading mobile gaming company, has rejoined SiGMA Africa as a sponsor. The event takes place from March 3 to 5 at The Grand Arena, GrandWest Casino and Entertainment World in Cape Town, South Africa.
Over the duration of the three-day summit, PG Soft not only through significant sponsorships but also deepened its engagement with SiGMA Africa by, two major sponsorships. The African continent is a major player in the global gaming market with an increasingly knowledgeable and highly populated player base. Therefore, PG Soft considers Africa as an integral element of its roadmap for the next few years.
The PG Soft branding occupies the HD screen at the entrance and the large screens by the registration desks. The promotional video on repeat will acquaint the company’s portfolio with every visitor entering the venue.
In addition to this, PG Soft took over the Registration Counter Sponsorship, thereby effectively connecting the brand with the commencement of the SiGMA experience. The package includes full counter branding along with two dedicated screens.
The sponsorship is solid proof that the company is heavily betting on the African market for iGaming which, according to them, remains a significant part of their strategic growth plans.
PG Soft’s spokesperson commented:
Africa continues to be an exciting frontier for iGaming innovation and growth. By sponsoring SiGMA Africa once again, we’re reaffirming our dedication to this vibrant market and our belief in its potential. We look forward to connecting with industry leaders and partners at one of the continent’s premier gaming events.
